Pink and blue pastels announced as Pantone Colours of the Year for 2016
After five years of strong bold colours which included tangerine, emerald and marsala, colour experts at the Pantone Color Institute have declared not one, but two colours of the year for 2016, with the pair making a calming, contrasting pair.
Pantone, Inc. is the authority on colour, provider of colour systems and leading technology for accurate communication of colour. The Pantone Color Institute provides colour trend forecasting, brand colour development supported by brand colour stories, and product palette development.
Their champion colour duo for 2016 are Rose Quartz (“warmer embracing rose tone”) and Serenity (“cooler tranquil blue”). These are traditional baby girl/boy pastel shades that make a soft, fresh contrast when worn together.
Executive director of the Pantone Color Institute Leatrice Eiseman explained the choice: “In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted colour trends throughout all other areas of design.
“This more unilateral approach to colour is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using colour as a form of expression, a generation that has less concern about being typecast or judged, and an open exchange of digital information that has opened our eyes to different approaches to colour usage.”
This colour duo is already popular on fashion runways and was among the ten colours named in Pantone’s September ‘Fashion Colors Report’.
Eiseman added, “Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.”
By Olivia O’Sullivan
This article first appeared in the Limerick Post 23rd January 2016